For inspiration: reaching out citizens through mass media

[Asela Kalugampitiya]

Sharing Marco's useful message below,

 

Dear colleagues,

Reaching out citizens through mass media to explain the power and role of evaluation in policy making is crucial to strengthen the demand and use of evaluation. The Evaluation Cooperation Group (the network of Independent Evaluation Offices of the multilateral banks) recently organized a TV talk show at CNBC Africa. Panelists included the Directors of the Independent Evaluation Offices of multilateral banks, including: Rakesh Nangia (Africa Development Bank); Caroline Heider (World Bank Group); Cheryl Grey (Inter-American Bank) and Joseph Eichenberger (European Bank for Reconstruction & Development). The video is available at:   http://www.cnbcafrica.com/video/?bctid=3521949380001

The Evaluation Society of Kenya (ESK ), led by its chair, Jennifer Mutua, is also reaching out mass media. EvalPartners, is also trying to develop a strategy in this direction.

Thanks a lot to the abovementioned evaluation leaders to inspire us!

Best regards

Marco Segone